Sparkle

 (Japanese:輝き Hepburn:Kagayaki) is a mysterious, intangible energy that is best described as concentrated "good things". It is an abstract concept; existing within living things, inanimate objects, places, and perhaps even memories. Sparkles include things such as trust, motivation, hope, and joy. = Overview = Celliens from Generation 2 were capable of stealing Sparkle and causing chaos within the Park. Because Generation ? is unaware of the existence of Sparkle, it is unknown if it has any relevance to the Friends of the era. However, recent materials confirm that Sparkle has not been retconned, though whether or not it will ever be seen again is as of yet unknown.

In Kemono Friends 3, the existence of the Friends of Sparkle is also confirmed. There have been a few incidents of Friends' sparkle got stolen by celliens. Friends with their Sparkle stolen also lose their motivation or passion, in the case of Serval in the early chapters of the main story. Later in the story, Crested Ibis lost her voice, and Dhole and a few other Friends lost their memory after being attacked by celliens and losing their Sparkle. It has shown that Friends can regain their Sparkle by defeating the celliens that stole it.